Researching, creating buyer persona, identifying business goals and tools, blogging and promoting, evaluation of digital marketing channels and analyzing, marketing automation and optimizing, monitoring the competitors, and tracking the processes are the fundamental phases of digital marketing.
Structuring the content with an appropriate introduction, body, And conclusion, researching before writing, creating an outline, headlines and images are tooling a whole image of the duties in digital marketing. Email marketing, web marketing, social media marketing, mobile marketing, content marketing, and video marketing are the contexts of implementing the concepts.
In order to implement your marketing plan, setting the right prospects, building a team and secure resources, communicating the plan, building timeline and tasks, setting up a dashboard for tracking success, monitor and check-in regularly, being willing to adapt, and communicating results and celebrate success are our priorities.
The basic process of our digital marketing includes three phases such as assessment, planning, and building the foundations. Conducting surveys across the business lets us identify opportunities and weaknesses. Then we can set the marketing landscape and develop the business’ competitive edge. After the initial appraisal, the planning phase will start and it is operated due to the business demands. Planning is provided with a custom business goal and illustrates the foundations.
Eventually, in the building the foundations, one or more strategies are usually mentioned such as search engine optimization (SEO), social media marketing platforms, influencer marketing, email marketing, content marketing, pay-per-click (PPC), affiliate marketing, and mobile marketing. Conducting webinar production, website design A/B testing, landing page strategy, call-to-action strategy, link building/earning, info graphic design, marketing automation are established in cooperation with software development, graphic, and design sections.
After running the program, we track the progress with criteria like website traffic, form submissions, downloads, leads created, leads closed, and even phone calls.